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The Strategic Advantages of Advanced Market Research

Published Aug 22, 26
4 min read


Affirming the growth of AI in the area, a report released by PwC earlier this month said that the use of AI amongst the workforce in the Middle East continues to rise, with 75 percent of workers in the area using it in their jobs over the previous 12 months.

In November, a report launched by KPMG highlighted Saudi Arabia's progress in the technology sector and stated that 84 percent of CEOs in the country are ready to release AI properly, well above the 76 percent global standard, supported by the Kingdom's data governance environment, including nationwide efforts led by the Saudi Data and Expert System Authority.

Policymakers are believing holistically about how to make the region attractive, consisting of having more practical laws to allow for experimentation and development," said the report.

Top company leaders, policymakers and financiers from the GCC and Latin America just recently explored how countries from the two areas can grow trade in between each other in Dubai, UAE.More than 500 regional and international policymakers, heads of state, CEOs, magnate, financiers, and industry experts participated in the first Global Service Forum Latin America held at the Atlantis Palm - Dubai.

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In 2015 the GCC comprised of the UAE, Bahrain, Kuwait, Oman, Qatar and Saudi Arabia, imported $11 billion worth of goods from Latin America. And exports to Latin America from the area were $5.6 billion, a statement from organisers said. Both areas depend on each other for important products.

In 2015 Latin America provided almost half the meat imports into the GCC and 36 per cent of the area's total sugar imports, it added. Brazil is by far the biggest trading partner for nations in the area, followed by Argentina and Mexico. Amongst the Latin American states, the GCC relies on Brazil for meat (primarily poultry), Argentina for cereals, Mexico for automobiles and Chile for wood items, stated a statement.

The online forum was arranged by the Dubai Chamber of Commerce under the style "Moving Synergies", explores how companies can gain from the changing patterns of global demand and what role Dubai can play in assisting in the next step in organization relations. Dubai Chamber takes a pioneering position not just in the UAE and in the GCC but internationally too, by acting as an info and research study centre, by supplying company documentation, offering legal services, helping with networking opportunities by means of signature organization occasions and delivering almost every possible business service, it mentioned.

GCC development will enhance in 2026, led by faster growth in hydrocarbons; non-oil development will remain strong but slow a little. Non-oil activity will be supported by population growth, new markets, and public investment; inflation will remain soft, while monetary policy will loosen. Hydrocarbons sector growth will speed up, balancing out in part lower oil rates; fiscal balances will be blended, with surpluses in UAE and Qatar, however deficits continue somewhere else.

The Operational Benefits of Deep Market Research

SHARJAH (WAM) The GCC and wider Middle East area is poised for the next wave of financial investments in AI and tech-led sectors, with business-friendly and innovation-focused federal government policies attracting funds and talent, stated magnate at the 9th edition of Sharjah Entrepreneurial Celebration (SEF 2026). During a panel discussion on the first day of SEF 2026 taking a look at "What Does the Next Year of Endeavor Capital Appear Like", speakers concurred that the emerging regional financial investment landscape appears appealing.

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Responding to a question on local startups' potential customers of benefiting from recent investments in digital facilities, Tala Al Jabri, Founder and Handling Partner of Wyld VC said: "We have so much choosing us in the area: the low cost of energy, a very progressive government that is ahead in policy, regulation and data privacy; and really strong instructional organizations that are increasingly taking a look at AI and turning out technical talent in AI."She added: "Our ultimate goal is to see this area, particularly the GCC, become an AI superpower.

Our greatest chauffeur right now is investing in talent, because in the AI race, it's the technical skill that truly wins.

"International growth funds are coming in, which shows clear indications of maturity of the community The ability of the UAE and regional federal governments to draw in skill; their innovation-first method, abundance of capital here in addition to inflow globally are the crucial structure blocks."Paula Tavangar, Chief Financial Investment Officer at Injaz Capital stated that within the region, Saudi Arabia is leading the variety of handle the greatest worths, with 250 "biggest ticket size" deals taped in 2025 in the nation.

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